Road to ATS London: Coca-Cola’s James Trott on Curation

Ahead of ATS London 2024, Coca-Cola's James Trott joins us for a voxpop on curation.

James will be joining our 'Navigating the Curation Revolution' panel, and in this sneak-preview he outlines why curation is a hot topic in ad tech and why we're talking about it at ATS London.

ATS London 2024 will take place on 11th September at The Queen Elizabeth II Centre - information and final tickets are available here.

Mathew Broughton: Mat Broughton joined the ExchangeWire team in March 2019 as Editor. After a brief stint as editor at ExchangeWire's sister publication, TheGamingEconomy, Mat is now Research Lead at ExchangeWire, running creation, analysis and report production of ExchangeWire's suite of research products. Before joining the company he worked as a project manager working within the telecoms and travel marketing industries. Mat graduated from the University of Liverpool with an honours degree in Biological Sciences.
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