Ahead of ATS London 2024, Katy Allison of M&S joins us for a voxpop on the power of CTV for brands.
Katy will be joining ATS London's 'The Reality of CTV' panel, and in this sneak-preview she outlines why that is a hot topic in ad tech, why we're talking about it at ATS London and how advertisers can adapt their strategies for TV audiences.