In this episode of TraderTalk TV, James Avery, founder and CEO of Kevel, joins Ciarán O'Kane at the whiteboard to discuss the unbundling of retail media technology, and how the future of commerce media might evolve.
During the session, Avery outlines:
- What the current retail media ecosystem looks like
- The opportunity retail media offers to build a truly programmatic supply chain
- How the retail media landscape could become more accessible.