TraderTalk Episode 9: AppNexus CEO, Brian O’Kelley Discusses The AppNexus Offering & The Evolving Display Eco-System

Welcome to Episode 9 of TraderTalk. In this episode Ciaran O’Kane, Editor-In-Chief, ExchangeWire, speaks to Brian O'Kelley, CEO & Co-Founder, AppNexus. O'Kelley created the first successful ad exchange as CTO of Right Media (acquired by Yahoo for $850MM in July 2007) - and is now CEO of AppNexus, one of the key platform vendors in the data-driven display marketplace.

In a wide ranging TraderTalk interview, O'Kelley discusses the AppNexus offering in more detail, the evolution of the display ecosystem, the rise of ad trading, the future of the ad network and much more. So that you get all future episodes, you can subscribe to TraderTalk here.

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>> Don’t have iTunes? Download the .mp3 here

Ciaran O'Kane: Ciaran O’Kane is the CEO of WireCorp, the publishing holding group focused on the digital advertising, retail technology and gaming sectors.  He has worked in digital advertising over the last twenty years as a developer, digital marketer, ad operations provider, media monetisation specialist and senior sales executive.  He continues to write editorial for ExchangeWire on advertising technology, marketing technology and programmatic  - and acts as an advisor to a number of leading digital media companies in Europe.
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