ATS Archives - ExchangeWire.com https://www.exchangewire.com/blog/category/ats/ ExchangeWire provides global data and insight on media, marketing and commerce Fri, 18 Oct 2024 10:50:11 +0000 en-GB hourly 1 https://wordpress.org/?v=6.7 Q3 in Ad Tech: Trials and Tribulations https://www.exchangewire.com/blog/2024/10/18/q3-in-ad-tech-trials-and-tribulations/ Fri, 18 Oct 2024 10:06:22 +0000 https://www.exchangewire.com/?p=1764014 In our latest quarterly wrap, head of content John Still takes a look at the events that have defined Q3 2024. What made headlines over summer?

It’s hard to look anywhere other than Google’s legal wranglings as we look back at [...]

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]]> ATS London Highlights; Google vs DOJ Trial Update; Australia Plans Age Restriction for Social Media   https://www.exchangewire.com/blog/2024/09/12/ats-london-highlights-google-vs-doj-trial-update-australia-plans-age-restriction-for-social-media/ Thu, 12 Sep 2024 07:50:00 +0000 https://www.exchangewire.com/?p=1762998 Today’s news: ATS London Highlights; Google vs DOJ Trial Update; Australia Plans Age Restriction for Social Media  

Yesterday, the ad tech community gathered for our ATS London event. From industry veterans to first-time goers, we came together to hear fresh takes [...]

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]]> Jeff Green and Andrew Casale join ATS London line-up https://www.exchangewire.com/blog/2024/07/11/jeff-green-and-andrew-casale-join-ats-london-line-up/ Thu, 11 Jul 2024 13:11:51 +0000 https://www.exchangewire.com/?p=1761579 With ATS London a few weeks away, we’re delighted to announce two new headline speakers: Jeff Green and Andrew Casale.

We are thrilled to announce TWO sensational headline speakers for ATS London - Jeff Green and Andrew Casale. Both headliners come [...]

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]]> ATS Singapore – The Countdown is On https://www.exchangewire.com/blog/2024/06/26/ats-singapore-the-countdown-is-on/ Wed, 26 Jun 2024 10:12:32 +0000 https://www.exchangewire.com/?p=1761221 We’re counting down to ATS Singapore on July 3rd. Here’s some of the highlights to expect from our annual APAC extravaganza.

ATS Singapore is back for 2024, and as usual we’ve got a jam-packed agenda cutting to the heart of the [...]

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]]> What to Expect at ATS Singapore 2024 https://www.exchangewire.com/blog/2024/05/23/what-to-expect-at-ats-singapore-2024/ Thu, 23 May 2024 09:39:28 +0000 https://www.exchangewire.com/?p=1760468 In just two months, ExchangeWire’s ATS Singapore will make its 13th splash around the Asia-Pacific. 

ATS Singapore 2024 will bring together the best of APAC’s ad tech scene. We’ll be examining recent industry developments, shedding light on the upcoming challenges and [...]

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]]> The Evolution of Retail Media: Industry Q&A https://www.exchangewire.com/blog/2024/05/14/the-evolution-of-retail-media/ Tue, 14 May 2024 01:00:00 +0000 https://www.exchangewire.com/?p=1760200 We ask our ATS Singapore speakers how they see the retail media space evolving and growing, and look at the opportunities and challenges in the nascent space.

Retail media: the convergence of advertising and commerce within the retail environment. As more [...]

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]]> Sigma Software Group’s Olha Paramonova on Evolving Ad Tech Strategies in a Privacy-Focused Era https://www.exchangewire.com/blog/2023/12/20/sigma-software-groups-olha-paramonova-on-evolving-ad-tech-strategies-in-a-privacy-focused-era/ Wed, 20 Dec 2023 10:57:43 +0000 https://www.exchangewire.com/?p=1756590 From Q1 2024, Chrome plans to disable third-party cookies for 1% of users to facilitate testing, and then ramp up to 100% of users from Q3 2024. 

Olha Paramonova, VP of AdTech at Sigma Software Group and a speaker at ATS [...]

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]]> Cookies or not, programmatic ad spending is expected to grow in Asia in 2024 https://www.exchangewire.com/blog/2023/11/10/cookies-programmatic-ad-spending-expected-grow-asia-2024/ Fri, 10 Nov 2023 02:00:00 +0000 https://www.exchangewire.com/?p=1753993 In this exclusive byline, Wei Hsueh, Country Manager, Equativ Singapore, outlines why programmatic has taken flight in APAC, why ad spend will increase in 2024, and what this means for marketers.

Programmatic advertising stands out as a vital digital asset within [...]

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]]> “We are just starting to see what is possible”: Lemma’s Ryan Pestano on curation and Programmatic DOOH across APAC https://www.exchangewire.com/blog/2023/10/26/we-are-just-starting-to-see-what-is-possible-lemmas-ryan-pestano-on-apac-ooh-and-programmatic-dooh/ Thu, 26 Oct 2023 12:28:52 +0000 https://www.exchangewire.com/?p=1752825 Following his panel appearance at ATS Singapore 2023, Ryan Pestano joined ExchangeWire for an exclusive Q&A. In this discussion, Lemma's chief product officer outlines the trends shaping APAC, how curation can enhance OOH advertising, and the benefits of a data-driven [...]

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]]> ATS Singapore: What We’re Looking Forward To https://www.exchangewire.com/blog/2023/09/25/the-countdown-to-ats-singapore-whats-exciting-our-speakers/ Mon, 25 Sep 2023 09:00:00 +0000 https://www.exchangewire.com/?p=1750791 ATS Singapore 2023 is in just over a week and we couldn’t be more excited! Now in its 12th year, ExchangeWire’s flagship APAC conference will bring together 50 speakers across 15 captivating sessions, with the two-day conference exploring the hottest [...]

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