Hugh Williams, Senior Data Analyst at ExchangeWire.com ExchangeWire provides global data and insight on media, marketing and commerce Tue, 24 Mar 2020 09:37:21 +0000 en-GB hourly 1 https://wordpress.org/?v=6.7 Twitter Warns of Financial Struggles; Viu Partners with Singaporean and Thai Broadcasters https://www.exchangewire.com/blog/2020/03/24/twitter-warns-of-financial-struggles/ Tue, 24 Mar 2020 11:00:13 +0000 https://www.exchangewire.com/?p=1189279 In today’s edition of the ExchangeWire Daily Digest: Twitter warns of financial struggles; Viu partners with Singaporean and Thai broadcasters; and Ooh Media requests voluntary suspension. 
Twitter warns of financial struggles
Twitter warned its financial performance would fall short this quarter as [...]

The post Twitter Warns of Financial Struggles; Viu Partners with Singaporean and Thai Broadcasters appeared first on ExchangeWire.com.

]]>
GSG Acquires iGraal; ITV Cancels 2019 Dividend and Abandons Revenue Outlook https://www.exchangewire.com/blog/2020/03/23/gsg-acquires-igraal-itv-cancels-2019-dividend-and-abandons-revenue-outlook/ Mon, 23 Mar 2020 11:00:06 +0000 https://www.exchangewire.com/?p=1188398 In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – in this edition: GSG acquires iGraal; ITV cancels 2019 dividend and abandons revenue outlook; and Simpli.fi bolsters OTT and CTV offering. 
GSG [...]

The post GSG Acquires iGraal; ITV Cancels 2019 Dividend and Abandons Revenue Outlook appeared first on ExchangeWire.com.

]]>
Disney+ India Launch Postponed; eMarketer Lowers Global Ad Spend Forecast https://www.exchangewire.com/blog/2020/03/20/disney-launch-in-india-postponed/ Fri, 20 Mar 2020 11:00:18 +0000 https://www.exchangewire.com/?p=1187006 In today’s edition of the ExchangeWire Daily Digest: Disney+ India launch postponed; eMarketer lowers global ad spend forecast; and Netflix to reduce European video quality. 
Disney+ India launch postponed 
Disney said on Friday that it is postponing the launch of its eponymous [...]

The post Disney+ India Launch Postponed; eMarketer Lowers Global Ad Spend Forecast appeared first on ExchangeWire.com.

]]>
Disney Looks to Sell TrueX; S4 Capital Sees Strong Organic Growth in First Year https://www.exchangewire.com/blog/2020/03/19/disney-looks-to-sell-truex/ Thu, 19 Mar 2020 11:00:06 +0000 https://www.exchangewire.com/?p=1186356 In today’s edition of the ExchangeWire Daily Digest: Disney looks to sell TrueX; S4 Capital sees strong organic growth in first year; and The Trade Desk & TikTok join forces. 
Disney looks to sell TrueX
Walt Disney is looking to sell TrueX, [...]

The post Disney Looks to Sell TrueX; S4 Capital Sees Strong Organic Growth in First Year appeared first on ExchangeWire.com.

]]>
Fox to Buy Tubi TV; VideoAmp Acquires Conversion Login https://www.exchangewire.com/blog/2020/03/18/fox-to-buy-tubi-tv-videoamp-acquires-conversion-login/ Wed, 18 Mar 2020 11:00:39 +0000 https://www.exchangewire.com/?p=1185568 In today’s edition of the ExchangeWire Daily Digest: Fox to buy Tubi TV; VideoAmp acquires Conversion Login; and AnyMind announces full acquisition of POKKT. 
Fox to buy Tubi TV
Fox has reached an agreement to purchase Tubi TV for USD$440m in cash. [...]

The post Fox to Buy Tubi TV; VideoAmp Acquires Conversion Login appeared first on ExchangeWire.com.

]]>
Fatherly Gets Scooped Up by Some Spider Studios; Lee Enterprises Completes Acquisition of Berkshire Hathaway Newspaper Operations https://www.exchangewire.com/blog/2020/03/17/fatherly-gets-scooped-up-by-some-spider-studios/ Tue, 17 Mar 2020 11:00:56 +0000 https://www.exchangewire.com/?p=1184679 In today’s edition of the ExchangeWire Daily Digest: Fatherly Gets Scooped Up by Some Spider Studios; Lee Enterprises completes acquisition of Berkshire Hathaway newspaper operations; and Adyoulike finds 20% decline in homepage targeting month-on-month.
Fatherly Gets Scooped Up by Some Spider [...]

The post Fatherly Gets Scooped Up by Some Spider Studios; Lee Enterprises Completes Acquisition of Berkshire Hathaway Newspaper Operations appeared first on ExchangeWire.com.

]]>
Driving Success for Independent Ad Tech: Q&A with Amobee https://www.exchangewire.com/blog/2019/09/24/amobee-driving-success-for-independent-ad-tech/ Tue, 24 Sep 2019 15:15:46 +0000 https://www.exchangewire.com/?p=1078818 Independent ad tech is in the midst of an unprecedented time of both opportunity and challenge. While GAFA continue to take the lion's share of the market, there is undoubtedly a chance for the 20% to stamp their authority and [...]

The post Driving Success for Independent Ad Tech: Q&A with Amobee appeared first on ExchangeWire.com.

]]>
Harnessing the Data Sets of DTCs: Q&A with Velocidi https://www.exchangewire.com/blog/2019/04/04/harnessing-data-sets-dtcs/ Thu, 04 Apr 2019 14:00:45 +0000 https://www.exchangewire.com/?p=978534 If first-party data is currency, then direct-to-consumer brands are living like kings. However, having access to all this valuable data, and harnessing it effectively, are two different things. In this Q&A, Paulo Cunha, CEO, Velocidi, talks about how his business [...]

The post Harnessing the Data Sets of DTCs: Q&A with Velocidi appeared first on ExchangeWire.com.

]]>
How DTC Retail Brands Will Fuel Their Next Phase of Growth https://www.exchangewire.com/blog/2019/02/20/dtc-retail-brands-fuel-next-growth-phase/ Wed, 20 Feb 2019 14:00:14 +0000 https://www.exchangewire.com/?p=963735 In this piece, Emily Bedford, head of customer success, EMEA, Partnerize, tells DTCDaily that we have arrived at the age of the DTC Brand. You know the brands we’re talking about. They’re the direct-to-consumer players that so often sit next to the [...]

The post How DTC Retail Brands Will Fuel Their Next Phase of Growth appeared first on ExchangeWire.com.

]]>
Building a DTC Travel Business: Q&A with Tourlane https://www.exchangewire.com/blog/2019/02/05/building-dtc-travel-business-tourlane/ Tue, 05 Feb 2019 09:00:42 +0000 https://www.exchangewire.com/?p=957503 Direct-to-consumer is one of the most evolving, talked-about, and exciting trends in business at the moment, spanning sectors from fashion and apparel, to insurance and finance. In this Q&A, Julian Stiefel, co-CEO & founder, Tourlane, a leading online travel agency, [...]

The post Building a DTC Travel Business: Q&A with Tourlane appeared first on ExchangeWire.com.

]]>