Audiovisual Archives - ExchangeWire.com https://www.exchangewire.com/blog/category/programmatic-audio/audiovisual/ ExchangeWire provides global data and insight on media, marketing and commerce Thu, 08 Aug 2024 13:37:35 +0000 en-GB hourly 1 https://wordpress.org/?v=6.7 Hawk, an Azerion Company, Selects Veritonic for Audio Attribution https://www.exchangewire.com/blog/2024/08/08/hawk-an-azerion-company-selects-veritonic-for-audio-attribution/ Thu, 08 Aug 2024 13:37:32 +0000 https://www.exchangewire.com/?p=1762327 Veritonic, the industry’s comprehensive audio research and analytics platform, announced today (August 8th, 2024) that Hawk (an Azerion company), a leading European player in digital omnichannel advertising, has selected Veritonic’s Audio Attribution solution to enable users of their platform to [...]

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]]> Spotify Announces Launch of Video Ads with Roku; US Streaming Giants Form Lobbying Group  https://www.exchangewire.com/blog/2023/10/02/spotify-announces-launch-of-video-ads-with-roku-us-streaming-giants-form-lobbying-group/ Mon, 02 Oct 2023 06:15:00 +0000 https://www.exchangewire.com/?p=1751229 In today's ExchangeWire news digest: Spotify and Roku announce the launch of integrated video ads; video streaming platforms form a new trade group; and Linda Yaccarino states X will turn a profit in 2024.

Spotify to bring video ads to Roku [...]

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]]> Hearing APAC Out: Key Audio Trends Shaping the Region https://www.exchangewire.com/blog/2023/07/28/hearing-apac-out-key-audio-trends-shaping-the-region/ Fri, 28 Jul 2023 10:24:34 +0000 https://www.exchangewire.com/?p=1749008 With ad spend in the digital audio advertising market projected to reach US$2.23bn (~£1.74bn) this year, the Asia-Pacific region has been witnessing an impressive surge in digital audio consumption over the past few years. With the proliferation of smartphones, faster [...]

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]]> Tappx Launches World’s First Contextual Audiovisual Advertising Solution https://www.exchangewire.com/blog/2021/05/18/tappx-launches-worlds-first-contextual-audiovisual-advertising-solution/ Tue, 18 May 2021 11:13:10 +0000 https://www.exchangewire.com/?p=1534275 Tappx, a leading ad tech company powering advertising solutions for mobile, desktop, and OTT/CTV, proudly announces the launch of Contextualize-It - the world's first contextual ad tech solution designed to analyse complex moving audiovisual content. 
Contextualize-It has been in development at [...]

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