Germany Archives - ExchangeWire.com https://www.exchangewire.com/blog/category/germany/ ExchangeWire provides global data and insight on media, marketing and commerce Tue, 12 Mar 2024 14:18:46 +0000 en-GB hourly 1 https://wordpress.org/?v=6.7 IMPACT+ & PYURE’s Partnership Helps German Advertisers Cut the Environmental Impact of Digital Campaigns https://www.exchangewire.com/blog/2024/03/12/impact-pyures-partnership-helps-german-advertisers-cut-the-environmental-impact-of-digital-campaigns/ Tue, 12 Mar 2024 14:18:38 +0000 https://www.exchangewire.com/?p=1758704 Advertisers across Germany, Austria, and Switzerland can now track and reduce the environmental impact of their online campaigns through a new partnership between PYURE and leading sustaintech platform IMPACT+. 

IMPACT+’s suite of industry-leading solutions is used by global brands and agencies [...]

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]]> Pubstack Announces Expanded Partnership Funke Mediengruppe https://www.exchangewire.com/blog/2021/08/17/pubstack-announces-expanded-partnership-funke-mediengruppe/ Tue, 17 Aug 2021 08:00:57 +0000 https://www.exchangewire.com/?p=1588139 The ad revenue optimisation specialist Pubstack can announce an extended partnership with one of the leading media companies in Germany: The FUNKE Media Group. FUNKE has been offering its customers maximum cross-media reach and quality editorial environments.
"It is great to [...]

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]]> Pubstack Kündigt eine Erweiterte Partnerschaft mit Die Funke Mediengruppe https://www.exchangewire.com/blog/2021/08/17/pubstack-kundigt-eine-erweiterte-partnerschaft-mit-die-funke-mediengruppe/ Tue, 17 Aug 2021 08:00:11 +0000 https://www.exchangewire.com/?p=1588239 Der Spezialist für Werbeerlösoptimierung Pubstack kann eine erweiterte Partnerschaft mit einem der führenden Medienunternehmen in Deutschland bekannt geben: Die FUNKE Mediengruppe. FUNKE bietet seinen Kunden maximale crossmediale Reichweite und hochwertige redaktionelle Umfelder.
"Es ist großartig zu sehen, wie die Teams bei [...]

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]]> Impact Celebrates One Year in Germany as it Continues its Strategic Expansion https://www.exchangewire.com/blog/2021/07/29/impact-celebrates-one-year-in-germany-as-it-continues-its-strategic-expansion/ Thu, 29 Jul 2021 11:06:29 +0000 https://www.exchangewire.com/?p=1584373 The world's largest partnership automation company, Impact, which was founded in the US in 2008, is celebrating one year since the opening of its German office, amid the continued expansion of its EMEA team and its strategic market expansion in [...]

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]]> Douglas Expands Onsite Advertising Offering with Criteo Retail Media https://www.exchangewire.com/blog/2021/05/28/douglas-expands-onsite-advertising-offering-with-criteo-retail-media/ Fri, 28 May 2021 10:10:36 +0000 https://www.exchangewire.com/?p=1544677 Douglas expands its retail media offering in online retail with new advertising formats for brand and product advertising. The new advertising options enable brands to target interested customers on Europe’s leading premium beauty platform early on in their product search [...]

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]]> Adsquare and Teralytics Partner to Help Brands Understand Where Their Customers Are https://www.exchangewire.com/blog/2021/05/27/adsquare-and-teralytics-partner-to-help-brands-understand-where-their-customers-are/ Thu, 27 May 2021 09:44:05 +0000 https://www.exchangewire.com/?p=1543927 Adsquare, the global audience and location intelligence company, is announcing a partnership with Teralytics, to empower marketers to intelligently leverage human mobility insights for OOH planning and programmatic DOOH activation in Germany.
Teralytics enables decisions based on the most accurate, inclusive [...]

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]]> Cavai Opens Office in Munich, Germany, and Appoints Florian Wolf as Sales Director for the DACH Region https://www.exchangewire.com/blog/2020/11/25/cavai-opens-office-in-munich-germany-and-appoints-florian-wolf-as-sales-director-for-the-dach-region/ Wed, 25 Nov 2020 16:39:03 +0000 https://www.exchangewire.com/?p=1379852 Cavai, the leading conversational advertising cloud, today announces its expansion into the German market, with the opening of an office in Munich, and the appointment of Florian Wolf as Sales Director for the DACH region.
Cavai has seen significant growth over [...]

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]]> Samsung Wins $6.64bn Verizon Deal; Italy’s AGCM Investigates Cloud Providers https://www.exchangewire.com/blog/2020/09/08/samsung-wins-6-64bn-verizon-deal-italys-agcm-investigates-cloud-providers/ Tue, 08 Sep 2020 10:02:49 +0000 https://www.exchangewire.com/?p=1307702 In today's ExchangeWire news digest: Samsung wins a multi-billon dollar bid to provide new technology to Verizon; Italy's competitions authority launches a set of investigations into Google, Apple, and Dropbox over allegations of unfair practices around their cloud services; and [...]

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]]> Impact opens German office appointing Felix Schmidt as Country Manager https://www.exchangewire.com/blog/2020/07/28/impact-opens-german-office-appointing-felix-schmidt-as-country-manager/ Tue, 28 Jul 2020 08:00:41 +0000 https://www.exchangewire.com/?p=1277544 Impact, the global leader in Partnership Automation™, today announces the opening of its first office in Germany along with the appointment of Felix Schmidt as country manager for the DACH region, which includes Germany, Austria and Switzerland.
Schmidt will be responsible [...]

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]]> Germany Outlaws Assumed Consent; Vice Australia Cuts Jobs, Closes Virtue https://www.exchangewire.com/blog/2020/06/05/germany-outlaws-assumed-consent-vice-australia-cuts-jobs/ Fri, 05 Jun 2020 09:48:26 +0000 https://www.exchangewire.com/?p=1240247 In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the globe. In this edition: the Federal Court in Germany upholds a ruling to ban assumed consent for unnecessary cookies; Vice Australia announces significant job [...]

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