Consultancy Archives - ExchangeWire.com https://www.exchangewire.com/blog/category/consultancy/ ExchangeWire provides global data and insight on media, marketing and commerce Tue, 12 Nov 2024 16:10:25 +0000 en-GB hourly 1 https://wordpress.org/?v=6.7 Digest: CMA Releases Updated Privacy Sandbox Report; MediaSense Acquires R3 https://www.exchangewire.com/blog/2024/11/13/digest-cma-releases-updated-privacy-sandbox-report-mediasense-acquires-r3/ Wed, 13 Nov 2024 08:00:00 +0000 https://www.exchangewire.com/?p=1764820 News in brief: CMA demands revised Privacy Sandbox commitments from Google; MediaSense acquires R3 Media; and Azerion snaps up Goldbach Austria GmbH

CMA demands revised Privacy Sandbox commitments from Google

The UK Competition and Markets Authority (CMA) has issued its latest report [...]

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]]> Permutive & Prohaska Consulting Unite in an Exclusive Partnership to Supercharge Data-Driven Revenue Growth for Publishers https://www.exchangewire.com/blog/2024/04/24/permutive-prohaska-consulting-unite-in-an-exclusive-partnership-to-supercharge-data-driven-revenue-growth-for-publishers/ Wed, 24 Apr 2024 13:08:31 +0000 https://www.exchangewire.com/?p=1759818 Permutive, the audience platform that helps premium publishers grow data-driven revenues, today (April 24th, 2024) partnered with Prohaska Consulting, the leading global digital consultancy, to offer unparalleled digital business transformation and technology solutions. 

This collaboration will offer access to an acclaimed [...]

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]]> Making Science Places 2021 Gross Accounting Margin at €108.2M Post International Expansion https://www.exchangewire.com/blog/2022/03/02/making-science-places-2021-gross-accounting-margin-at-e108-2m-post-international-expansion/ Wed, 02 Mar 2022 12:36:18 +0000 https://www.exchangewire.com/?p=1667300 Making Science, a technology and digital marketing consultancy specialising in e-commerce and digital transformation, has presented its financial results for the 2021 financial year.
The consultancy has achieved a record turnover, reaching €108.2m (£90.2m), 87.7% more than the previous year.
Additionally, gross [...]

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]]> The Future Landscape of Advertising and Programmatic https://www.exchangewire.com/blog/2022/01/26/the-future-landscape-of-advertising-and-programmatic/ Wed, 26 Jan 2022 13:00:02 +0000 https://www.exchangewire.com/?p=1655787 In this Q&A with ExchangeWire, Wayne Blodwell, founder & CEO of TPA Digital (formerly The Programmatic Advisory), and Dan Larden, TPA Digital's head of UK, discuss the decisions behind their rebrand, and the impact of programmatic on advertising. 
 
What were the main drivers [...]

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]]> the7stars Group forms a Business Acceleration Consultancy, 13minutes https://www.exchangewire.com/blog/2021/09/09/the7stars-group-launches-business-acceleration-consultancy-13minutes/ Thu, 09 Sep 2021 12:59:04 +0000 https://www.exchangewire.com/?p=1608065 the7stars Group continue to expand its suite of services with the launch of 13minutes, a business acceleration consultancy. Designed to transform marketing capability by closing the gap between Martech and media investment, specifically to shape business growth for a range [...]

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]]> Never Do Something Because It’s New, Do It Because It Delivers: Q&A with Dan Larden & Wayne Blodwell, The Programmatic Advisory https://www.exchangewire.com/blog/2021/09/09/dan-larden-wayne-blodwell-the-programmatic-advisory/ Thu, 09 Sep 2021 11:00:21 +0000 https://www.exchangewire.com/?p=1608386 Independent consultancy, The Programmatic Advisory, was founded by Wayne Blodwell five years ago. As programmatic has burgeoned, so too has demand from marketers to help navigate the ecosystem, providing a wealth of opportunities for companies like The Programmatic Advisory. Following [...]

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]]> Time To Reframe The Industry: The Service Layer https://www.exchangewire.com/blog/2021/04/27/part-1-time-to-reframe-the-industry-the-service-layer/ Tue, 27 Apr 2021 11:16:59 +0000 https://www.exchangewire.com/?p=1510880 What do you do when the entire structure that acted as the foundation of a multi-billion dollar industry collapses in on itself? It’s not an easy question to answer. And an even more difficult problem to solve. But that’s where [...]

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]]> The Next-Generation Service Layer https://www.exchangewire.com/blog/2021/02/23/the-next-generation-service-layer/ Tue, 23 Feb 2021 09:00:40 +0000 https://www.exchangewire.com/?p=1449201 The concept of a digital-first agency is hardly a new one, indeed most of the major groups have such agencies within them. From Essence under the wing of GroupM, to the likes of Merkle (Dentsu Aegis Network); Epsilon (Publicis); and [...]

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]]> Brands Will Be More Selective with Ad Tech Investments: Q&A with Ryan Kangisser, Mediasense https://www.exchangewire.com/blog/2020/12/02/brands-selective-ad-tech-investments-ryan-kangisser-mediasense/ Wed, 02 Dec 2020 13:00:33 +0000 https://www.exchangewire.com/?p=1382003 ExchangeWire speaks with Ryan Kangisser (pictured below), managing partner, MediaSense, about how the pandemic has affected the rate of digital transformation, and how brands will accelerate their efforts around measurement, data, technology, and dynamic content.
Exchangewire: Prior to COVID-19, what was [...]

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]]> Predictions 2020: The Service Layer https://www.exchangewire.com/blog/2019/11/28/predictions-2020-the-service-layer/ Thu, 28 Nov 2019 09:00:44 +0000 https://www.exchangewire.com/?p=1114574 As the decade draws to a close, ExchangeWire has invited thought leaders from across the industry to share their predictions and insight into what 2020 will hold for the ad tech and martech industries. Under the spotlight today is the [...]

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