Webinar Archives - ExchangeWire.com https://www.exchangewire.com/blog/category/webinar/ ExchangeWire provides global data and insight on media, marketing and commerce Tue, 11 Apr 2023 15:45:08 +0000 en-GB hourly 1 https://wordpress.org/?v=6.7 Webinar on How Crimtan Can Help Decipher What Your Customers Really Think https://www.exchangewire.com/blog/2023/04/11/webinar-on-how-crimtan-can-help-decipher-what-your-customers-really-think/ Tue, 11 Apr 2023 15:45:01 +0000 https://www.exchangewire.com/?p=1743585 Data experts at leading programmatic agency, Crimtan, are sharing their knowledge and have created a tool on how best to measure brand awareness.

One of the biggest challenges for marketers is being able to accurately measure brand perception and brand awareness. [...]

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]]> Seedtag’s Contextual AI Reveals Drivers of Online Interest in International Women’s Day https://www.exchangewire.com/blog/2023/03/08/seedtags-contextual-ai-reveals-drivers-of-online-interest-in-international-womens-day/ Wed, 08 Mar 2023 10:59:24 +0000 https://www.exchangewire.com/?p=1742553 Seedtag, a leading contextual advertising company comprised of 49% female staff, with 48% of management positions being occupied by women, has revealed the key online content drivers for International Women’s Day (IWD), using its state-of-the-art contextual AI technology LIZ©.

The key [...]

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]]> VideoElephant & dotstudioPRO Announce Partnership https://www.exchangewire.com/blog/2023/01/17/videoelephant-dotstudiopro-announce-partnership/ Tue, 17 Jan 2023 16:00:00 +0000 https://www.exchangewire.com/?p=1740245 VideoElephant and dotstudioPRO, two industry leaders in the content and video streaming space, announced today (January 17th, 2023) the launch of their new partnership which will deliver a world-class, content-and-technology-driven offering for any streaming network/publisher to quickly add new streams [...]

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]]> Pubstack Annuncio Webinar: Come Passare da una Buona ad Un’ottima Strategia di Ad Refresh? https://www.exchangewire.com/blog/2022/05/31/pubstack-annuncio-webinar-come-passare-da-una-buona-ad-unottima-strategia-di-ad-refresh/ Tue, 31 May 2022 12:41:24 +0000 https://www.exchangewire.com/?p=1696467 Pubstack e IAB Italia organizzanol l'evento online "Come passare da una buona ad un’ottima strategia di Ad refresh?" che si terrà il 14 giugno 2022, 11:00 CEST. 
Nella ricerca continua di aumentare i propri ricavi pubblicitari, gli editori testano diverse strategie [...]

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]]> Upcoming VlogBox Get-Together Webinar To Examine Data Analytics & User Engagement https://www.exchangewire.com/blog/2022/05/27/upcoming-vlogbox-get-together-webinar-to-examine-data-analytics-user-engagement/ Fri, 27 May 2022 08:31:20 +0000 https://www.exchangewire.com/?p=1695947 The VlogBox Get-Together webinar will be held on 31st May 2022, at 12 PM EDT and will focus on strategies designed to make targeting more effective, as well as a deep dive into geo-communities.
Anna McMichael, VlogBox’s strategic partnerships director, together [...]

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]]> TVP Talks – Getting to the Right Audience with CTV Advertising https://www.exchangewire.com/blog/2022/05/19/tvp-talks-getting-to-the-right-audience-with-ctv-advertising/ Thu, 19 May 2022 13:58:09 +0000 https://www.exchangewire.com/?p=1693159 TheViewPoint extends its series of educational webinars, TVP Talks, aimed at helping advertisers and publishers maximise the effectiveness of CTV advertising. This time, the team is hosting a Women in Ad Tech edition with CTV experts from Discovery, Innovid, and [...]

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]]> Webinar Announcement How to build the Optimal Monetisation Machine? https://www.exchangewire.com/blog/2022/04/25/webinar-announcement-how-to-build-the-optimal-monetisation-machine/ Mon, 25 Apr 2022 11:43:31 +0000 https://www.exchangewire.com/?p=1685022 Over the last few years, the number of demand partners has significantly increased, as has the number of SSPs used by each publisher, and it is now common for Publishers to work with over 20 different SSPs. 
What this has meant [...]

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]]> Anuncio de Seminario Web How to Build the Optimal Monetisation Machine? https://www.exchangewire.com/blog/2022/04/25/anuncio-de-seminario-web-how-to-build-the-optimal-monetisation-machine/ Mon, 25 Apr 2022 11:40:28 +0000 https://www.exchangewire.com/?p=1685147 En los últimos años, el número de socios de demanda ha aumentado significativamente, al igual que el número de SSP utilizados por cada editor, y ahora es común que los editores trabajen con más de 20 SSP diferentes. 
Esto ha significado [...]

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]]> Pubstack Announce ‘State of Programmatic and Evolution Perspectives for 2022’ Webinar https://www.exchangewire.com/blog/2022/02/16/pubstack-announce-state-of-programmatic-and-evolution-perspectives-for-2022-webinar/ Wed, 16 Feb 2022 16:55:21 +0000 https://www.exchangewire.com/?p=1662083 The ad tech industry has seen its fair share of changes over the last decade, marked by substantial shifts in the sector each year.
To name a few: the launch of Prebid in 2015, the switch from a second-price to [...]

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]]> Pubstack Anuncio de Webinar https://www.exchangewire.com/blog/2022/02/16/pubstack-anuncio-de-webinar/ Wed, 16 Feb 2022 11:06:53 +0000 https://www.exchangewire.com/?p=1661593 Pubstack organiza el evento online in inglés "State of Programmatic and Evolution Perspectives for 2022." 
La industria de la tecnología publicitaria ha visto cambios significativos en la última década. Por nombrar algunos: el lanzamiento de Prebid en 2015, el paso de [...]

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