Amazon Archives - ExchangeWire.com https://www.exchangewire.com/blog/category/amazon/ ExchangeWire provides global data and insight on media, marketing and commerce Tue, 19 Nov 2024 09:59:05 +0000 en-GB hourly 1 https://wordpress.org/?v=6.7 DOJ Wants Google to Sell Chrome; Amazon Launches New App to Rival Temu and Shein https://www.exchangewire.com/blog/2024/11/19/doj-wants-google-to-sell-chrome-amazon-launches-new-app-to-rival-temu-and-shein/ Tue, 19 Nov 2024 07:10:00 +0000 https://www.exchangewire.com/?p=1764915 News in brief: DOJ Wants Google to Sell Chrome; Amazon Launches New App to Rival Temu and Shein; AUS Social Media Ban for Under 16s Not Backed by Parliamentary Inquiry; Dentsu APAC Revenue Dips

DOJ to Force Chrome Spin-off?

The US Department [...]

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]]> Paramount Faces Ad Targeting Lawsuit; Amazon Prime Introduces AI-Powered Recaps; Snapchat Expands Retail Gift Cards  https://www.exchangewire.com/blog/2024/11/05/paramount-faces-ad-targeting-lawsuit-amazon-introduces-ai-powered-recaps-snapchat-expands-retail-gift-cards/ Tue, 05 Nov 2024 07:10:00 +0000 https://www.exchangewire.com/?p=1764525 News in brief: Paramount Faces Ad Targeting Lawsuit; Amazon Prime Introduces AI-Powered Recaps; Snapchat Expands Retail Gift Cards 

Paramount Faces Ad Targeting Lawsuit

Paramount has been hit with a class action lawsuit over allegedly tracking their subscribers’ viewing history and sharing with [...]

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]]> Clinch Joins Amazon Ads Partner Network as Certified Global Ad Server https://www.exchangewire.com/blog/2024/10/17/clinch-joins-amazon-ads-partner-network-as-certified-global-ad-server/ Thu, 17 Oct 2024 13:30:00 +0000 https://www.exchangewire.com/?p=1763875 Clinch, a leader in dynamic ad serving and personalisation and creator of Flight Control, the Omnichannel Advertising Platform, announced today (October 17th, 2024) that Clinch has received the Amazon Ads ad serving certification, enabling it to offer its clients automated, [...]

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]]> Google’s Latest Trials and Tribulations; Amazon Strikes Deals in UK and India  https://www.exchangewire.com/blog/2024/10/11/googles-latest-trials-and-tribulations-amazon-strikes-deals-in-uk-and-india/ Fri, 11 Oct 2024 06:10:00 +0000 https://www.exchangewire.com/?p=1763830 This week on The Stack: Google’s Latest Trials and Tribulations; Amazon Strikes Deals in UK and India; Today's MadTech Daily

Another week passes with Google in the spotlight. The latest to come from the case regarding its search engine monopoly is [...]

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]]> Amazon Strikes Deal with UK Broadcasters and Acquires Indian Rival Streaming Service; Temu Blocked in Indonesia     https://www.exchangewire.com/blog/2024/10/08/amazon-strikes-deal-with-uk-broadcasters-and-acquires-indian-rival-streaming-service-temu-blocked-in-indonesia/ Tue, 08 Oct 2024 06:10:00 +0000 https://www.exchangewire.com/?p=1763661 Today’s news: Amazon Strikes Deal with UK Broadcasters and Acquires Indian Rival Streaming Service; Temu Blocked in Indonesia to Protect Local Businesses   

Amazon has announced a new deal with UK broadcasters BBC, ITV, Channel 4 and Channel 5, which will see [...]

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]]> Prime Video’s Ad Launch: A new era for commercial TV? https://www.exchangewire.com/blog/2024/10/03/prime-videos-ad-launch-a-new-era-for-commercial-tv/ Thu, 03 Oct 2024 10:38:47 +0000 https://www.exchangewire.com/?p=1763566 In this opinion piece, Harry Packshaw, Head of AV at Havas Media Network, examines whether Prime Video's ad launch is leading to a new era for commercial TV. Are we seeing the beginning of the end for traditional broadcasters?

In [...]

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]]> X Launches CTV App; Snapchat Adds New Ad Placements; Amazon’s AI Shopping Assistant Arrives to UK  https://www.exchangewire.com/blog/2024/09/05/x-launches-ctv-app-snapchat-adds-new-ad-placements-amazons-ai-shopping-assistant-arrives-to-uk/ Thu, 05 Sep 2024 07:00:00 +0000 https://www.exchangewire.com/?p=1762735 Today’s news: X Launches CTV App; Snapchat Adds New Ad Placements; Amazon’s AI Shopping Assistant Arrives to UK 

In a post on Tuesday, X announced that a beta version of its CTV app is now available on several app stores. The [...]

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]]> X Ad Revenue Down 24%; Judge Blocks Disney, Fox and Warner Bros Discovery Planned Bundle on Antitrust Grounds  https://www.exchangewire.com/blog/2024/08/20/x-ad-revenue-down-24-judge-blocks-disney-fox-and-warner-bros-discovery-planned-bundle-on-antitrust-grounds/ Tue, 20 Aug 2024 07:00:00 +0000 https://www.exchangewire.com/?p=1762519 On today’s news digest: X Ad Revenue Down 24%; Judge Blocks Disney, Fox and Warner Bros Discovery Planned Bundle on Antitrust Grounds; Amazon Considers Creating Separate App for Amazon Pay in India 

It won’t come as a shock to anyone that [...]

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]]> Barclays Launches Amazon Branded Credit Card; IAB Introduces Digital Ad Compliance Platform; Paris Olympics Sets BBC Streaming Record  https://www.exchangewire.com/blog/2024/08/14/barclays-launches-amazon-branded-credit-card-iab-introduces-digital-ad-compliance-platform-paris-olympics-sets-bbc-streaming-record/ Wed, 14 Aug 2024 07:00:00 +0000 https://www.exchangewire.com/?p=1762391 On today’s news digest: Barclays Launches Amazon Branded Credit Card; IAB Introduces Digital Ad Compliance Platform; Paris Olympics Sets BBC Streaming Record 

Amazon is expanding into unchartered territory through its latest collaboration with Barclays with the launch of the Amazon Barclaycard. [...]

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]]> GARM Gone; Amazon Partners with TikTok and Pinterest; Epic Games and Spotify Speak Out Against Apple’s Revised DMA Compliance Plan  https://www.exchangewire.com/blog/2024/08/12/garm-gone-amazon-partners-with-tiktok-and-pinterest/ Mon, 12 Aug 2024 07:00:00 +0000 https://www.exchangewire.com/?p=1762345 On today’s news digest: GARM Gone; Amazon Strikes E-Commerce Deals with TikTok and Pinterest; Epic Games and Spotify Speak Out Against Apple’s Revised DMA Compliance Plan 

Last week, X lashed out at the World Federation of Advertisers (WFA) and those associated [...]

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