Streaming Archives - ExchangeWire.com https://www.exchangewire.com/blog/category/streaming/ ExchangeWire provides global data and insight on media, marketing and commerce Wed, 20 Nov 2024 09:55:17 +0000 en-GB hourly 1 https://wordpress.org/?v=6.7 Warner Brothers’ Max Arrives in Asia; Indian News Agency Sues OpenAI; Havas to Consider M&A  https://www.exchangewire.com/blog/2024/11/20/warner-brothers-max-arrives-to-asia-indian-news-agency-sues-openai-havas-to-consider-ma/ Wed, 20 Nov 2024 07:10:00 +0000 https://www.exchangewire.com/?p=1764973 News in brief: Warner Brothers' Max Arrives to Asia; Indian News Agency Sues OpenAI; Havas to Consider M&A 

Warner Brothers’ Max Arrives in Asia

Warner Brothers is bringing its Max streaming service to Asia. The entertainment giant is relying on its large [...]

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Reinventing the Crab: Is CTV just TV Again? https://www.exchangewire.com/blog/2024/11/14/reinventing-the-crab-is-ctv-just-tv-again/ Thu, 14 Nov 2024 09:00:00 +0000 https://www.exchangewire.com/?p=1764777 And, if it is, what does the age of “TV 2.0” mean for advertisers? Harry Menear takes a look a the CTV streaming landscape, and the dangers of simply reinventing what went before...

There’s a phenomenon in nature called carcinisation. Essentially, [...]

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ASA Bans Nike and Sky Ads; TikTok Launches Search Ads Campaign; Max Streaming Arrives to APAC  https://www.exchangewire.com/blog/2024/09/26/asa-bans-nike-and-sky-ads-tiktok-launches-search-ads-campaign-max-streaming-arrives-to-apac/ Thu, 26 Sep 2024 06:05:00 +0000 https://www.exchangewire.com/?p=1763359 Today’s news: ASA Bans Nike and Sky Ads; TikTok Launches Search Ads Campaign; Max Streaming Arrives to APAC 

The UK’s Advertising Standards Authority (ASA) has banned Sky and Nike ads for using “dark pattern” advertising tactics which intend to mislead consumers. [...]

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FreeCast Adds Three FAST Channels from VideoElephant https://www.exchangewire.com/blog/2024/09/17/freecast-adds-three-fast-channels-from-videoelephant/ Tue, 17 Sep 2024 14:44:42 +0000 https://www.exchangewire.com/?p=1763146 FreeCast is announcing a new partnership with VideoElephant, one of the world’s largest libraries of premium video content and a leading video solution for channel owners. FreeCast is the low-cost live local and streaming integrated TV solution considered home to [...]

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Apple Allows Alternative App Stores on iPad in EU; Spotify Strives to Grow Video Catalogue; OpenAI Launches New Model  https://www.exchangewire.com/blog/2024/09/16/apple-allows-alternative-app-stores-on-ipad-in-eu-spotify-strives-to-grow-video-catalogue-openai-launches-new-model/ Mon, 16 Sep 2024 07:00:00 +0000 https://www.exchangewire.com/?p=1763051 Today’s news: Apple Allows Alternative App Stores in EU; Spotify Strives to Grow Video Catalogue; OpenAI Launches New Model 

Thanks to the Digital Markets Act, Apple will be allowing third-party app stores on iPads within the EU from today (16th September). [...]

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The Stack: Latest Ad Tech Partnerships; Bad News for Streaming Giants  https://www.exchangewire.com/blog/2024/08/23/the-stack-latest-ad-tech-partnerships-bad-news-for-streaming-giants/ Fri, 23 Aug 2024 07:00:00 +0000 https://www.exchangewire.com/?p=1762591 This week on The Stack: Latest Ad Tech Partnerships; Bad News for Streaming Giants; Today’s MadTech Daily episode 

This week, Netflix tightened its ties with the ad tech industry. It announced new partnerships with Snowflake, LiveRamp and Infosum with the goal [...]

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Netflix Tightens Ad Tech Ties; Blocklists Cut Advertisers off from Olympics and Euros Coverage; Channel 4’s Social Streaming Sees Staggering Growth  https://www.exchangewire.com/blog/2024/08/21/netflix-tightens-ad-tech-ties-blocklists-cut-advertisers-off-from-olympics-and-euros-coverage-channel-4s-social-streaming-sees-staggering-growth/ Wed, 21 Aug 2024 07:00:00 +0000 https://www.exchangewire.com/?p=1762540 On today’s news digest: Netflix Tightens Ad Tech Ties; Blocklists Cut Advertisers off from Olympics and Euros Coverage; Channel 4’s Social Streaming Sees Staggering Growth 

Netflix is tightening its ties to ad tech, forging new partnerships to enhance advertisers’ measurement capabilities [...]

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X Ad Revenue Down 24%; Judge Blocks Disney, Fox and Warner Bros Discovery Planned Bundle on Antitrust Grounds  https://www.exchangewire.com/blog/2024/08/20/x-ad-revenue-down-24-judge-blocks-disney-fox-and-warner-bros-discovery-planned-bundle-on-antitrust-grounds/ Tue, 20 Aug 2024 07:00:00 +0000 https://www.exchangewire.com/?p=1762519 On today’s news digest: X Ad Revenue Down 24%; Judge Blocks Disney, Fox and Warner Bros Discovery Planned Bundle on Antitrust Grounds; Amazon Considers Creating Separate App for Amazon Pay in India 

It won’t come as a shock to anyone that [...]

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Barclays Launches Amazon Branded Credit Card; IAB Introduces Digital Ad Compliance Platform; Paris Olympics Sets BBC Streaming Record  https://www.exchangewire.com/blog/2024/08/14/barclays-launches-amazon-branded-credit-card-iab-introduces-digital-ad-compliance-platform-paris-olympics-sets-bbc-streaming-record/ Wed, 14 Aug 2024 07:00:00 +0000 https://www.exchangewire.com/?p=1762391 On today’s news digest: Barclays Launches Amazon Branded Credit Card; IAB Introduces Digital Ad Compliance Platform; Paris Olympics Sets BBC Streaming Record 

Amazon is expanding into unchartered territory through its latest collaboration with Barclays with the launch of the Amazon Barclaycard. [...]

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Rumble Joins X’s Suing Spectacle; Disney to Hike Streaming Prices; Reddit Jumps on AI Search Bandwagon https://www.exchangewire.com/blog/2024/08/08/rumble-joins-xs-suing-spectacle-disney-to-hike-streaming-prices/ Thu, 08 Aug 2024 07:00:00 +0000 https://www.exchangewire.com/?p=1762303 On today’s news digest: Rumble Joins X’s Suing Spectacle; Disney to Hike Streaming Prices; Reddit Jumps on AI Search Bandwagon

Just as one storm subsides, X starts brewing another. In a move which left many quite perplexed, X revealed on [...]

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